{"id":1407,"date":"2024-04-09T01:54:12","date_gmt":"2024-04-09T01:54:12","guid":{"rendered":"https:\/\/kit.co\/blog\/?p=1407"},"modified":"2024-04-15T21:58:11","modified_gmt":"2024-04-15T21:58:11","slug":"a-whirlwind-of-wins-our-case-study-on-the-results-of-kit-contests","status":"publish","type":"post","link":"https:\/\/kit.co\/blog\/a-whirlwind-of-wins-our-case-study-on-the-results-of-kit-contests\/","title":{"rendered":"A Whirlwind of Wins, Our Case Study on The Results of Kit Contests"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1407\" class=\"elementor elementor-1407\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e9268b4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e9268b4\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-71a8e5e\" data-id=\"71a8e5e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-88518fc elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"88518fc\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-08a28c8\" data-id=\"08a28c8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e3a21fc elementor-widget elementor-widget-text-editor\" data-id=\"e3a21fc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 26-03-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>If you are reading this blog, you are likely interested in Kit Contests and their results. I have written this blog to serve as a case study to take you through the results of our most recent contests. It will show you how Kit contests have generated wins for the community and the influencers we\u2019ve worked with.<\/p><p>*Also make sure to check out Kit\u2019s Comprehensive Contest Guide for a full detailing of the benefits of running a contest and the process of creating and running a successful contest.<\/p><p>We kickstarted Kit contests alongside three fantastic influencers. You may have seen two recent Kit Contests with chef extraordinaire Justin Khanna and Producer Jeven Dovey in the previous months as well as our newest contest alongside education expert Al Thomas of EduCopilot.<\/p><p>After completing the most recent contest with Jeven, we were blown away by the whirlwind of wins not only on our side but also for the influencers, sponsors, and the community. This \u2018whirlwind of wins,\u2019 is the cumulative pros or \u2018wins\u2019 generated from the collaborative effort that is a Kit Contest. However, it\u2019s not easy to uncover all the positive effects that a Kit contest will have from its inception, so I\u2019ll discuss some of the major wins that Kit Contests have generated and how they came about. First, I\u2019ll discuss the wins we generated for the community, followed by the wins for the creators we worked with, and finally, the benefits the creators saw because they ran their contests on Kit.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-bf9ad94 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"bf9ad94\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0dde67e\" data-id=\"0dde67e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0c30069 elementor-widget elementor-widget-heading\" data-id=\"0c30069\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 26-03-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h2 class=\"elementor-heading-title elementor-size-default\">Benefits and Wins for the Community \n\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-fcdc865 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"fcdc865\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8dfc3b8\" data-id=\"8dfc3b8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-48b2a68 elementor-widget elementor-widget-text-editor\" data-id=\"48b2a68\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>At Kit, one of the core pillars is to benefit our community and nurture it to be a place where creators can thrive and bring each other up. Contests have been a great way to work with influencers to do this.<\/p><p>Giving back to the community and showing appreciation for his fan base was a dominant goal in Justin\u2019s contest. His \u201cWhat\u2019s in my Knife Bag 2020\u201d Kit contest launched alongside a sequel in his yearly \u201cKnife Bag\u201d series, in which he presented the essential cooking gear in his knife bag and demonstrated the importance of each item. By doing this, not only did he create a piece of interesting content that received increased views and engagement. He also showed his audience the gear he\u2019s passionate about so that they could get it for themselves and up their cooking game.<\/p><p>Jeven had similar goals for his community and created a video where he detailed what was in his \u2018500k Camera Kit\u2018, and showed off the gear that got him to 500k subscribers on YouTube. At the end of each video, the influencers launched their Kit Contest while detailing some of the rules and prizes. In Justin\u2019s case, we provided him with the resources to handpick three Japanese-made chef\u2019s knives as prizes for entrants. In Jeven\u2019s contest, the winners were awarded three prize packs, including three different cameras, tripods, and awesome software to help entrants kickstart their YouTube channels. In both contests, we were excited to see substantial engagement both from followers of the influencers and people new to their brand.<\/p><p>The serious contenders delivered Kits that demonstrated careful thought, passion, and comprehension of the contest\u2019s goals. In the second contest with Jeven, we ran a live stream to announce the winners and saw 2.2k viewers, with viewership staying strong even as we passed the hour mark. Throughout the stream, fans were raving in the chat and asking a myriad of questions to both Jeven and Jesse Lakes, the CEO of Kit, who joined in on the fun. At the end of the live stream, the champions were incredibly grateful for our interactions with them. It was apparent that we had created lifelong connections between the creators and their fans!<\/p><p>The winner of Jeven\u2019s contest had been filming all of their content on their phone camera at the time. Once we got a Canon M50 in their hands, they gained the power to take their channel to the next level. Check out the winner of the Jevens contest\u2019s channel, <a href=\"https:\/\/www.youtube.com\/channel\/UCAB-xMoF7NohJONYDAfM3Kw\">The Veggie Nerd!<\/a><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-dc15ecc elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"dc15ecc\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1027c8b\" data-id=\"1027c8b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-173164f elementor-widget elementor-widget-heading\" data-id=\"173164f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Benefits and Wins for the Creator\n\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-aeead09 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"aeead09\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2cad450\" data-id=\"2cad450\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ae79c36 elementor-widget elementor-widget-text-editor\" data-id=\"ae79c36\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>We also work hard to help those who create the content that viewers love and grow. We\u2019ve seen significant wins for the creators we have worked with as well!<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7d0d416 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7d0d416\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1ceb88d\" data-id=\"1ceb88d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5d8d31f elementor-widget elementor-widget-heading\" data-id=\"5d8d31f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">INCREASED ENGAGEMENT AND GROWTH\n\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-958dfd0 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"958dfd0\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3abfed3\" data-id=\"3abfed3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8bbc1f5 elementor-widget elementor-widget-text-editor\" data-id=\"8bbc1f5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Throughout our contests, we\u2019ve seen increased engagement and accelerated growth. Justin Khanna saw a 30% increase in subscriber growth during the contest. He also saw increased audience retention, which he noted as \u201csuper good.\u201d Another significant win was that the contest video had an enhanced \u201csubscribed to not subscribed\u201d ratio, boasting 53.7% subscribed to 46.3% not subscribed, as seen in the image below. This means a larger percentage of new viewers watched the video, which ultimately led to more opportunities for Justin to gain new subscribers.<\/p><p>In my contest debrief with Jeven Dovey after his contest winners live stream, he told me that, \u201cMy concurrent viewers were almost double than normal, and many stayed longer.\u201d and noted that, \u201cThis was a good giveaway that had a ton of community involvement.\u201d<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d1d87f4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d1d87f4\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6c8f90b\" data-id=\"6c8f90b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d672397 elementor-widget elementor-widget-heading\" data-id=\"d672397\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">NURTURING RELATIONSHIPS WITH SPONSORS\n\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f0d9e21 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f0d9e21\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5e058d5\" data-id=\"5e058d5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2577e80 elementor-widget elementor-widget-text-editor\" data-id=\"2577e80\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Furthermore, as we work together hand in hand through the contest process and decide on prizes, we greatly encourage sponsors\u2019 addition to the contest. We have had the honor of alongside sponsors such as Adobe, Epidemic Sound, Geniuslink, Insta360, Switchpod, and others through our partnerships with influencers. These companies provided sponsored prizes for the contests, and, in turn, we included their branding in the contest blog.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5fd911a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5fd911a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3f03e3b\" data-id=\"3f03e3b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-882f9c7 elementor-widget elementor-widget-heading\" data-id=\"882f9c7\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Benefits of Running a Contest on Kit\n\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3473a6a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3473a6a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-18c5776\" data-id=\"18c5776\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-85fae59 elementor-widget elementor-widget-text-editor\" data-id=\"85fae59\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Now that you have seen some of the major wins Kit Contests have generated, you may wonder how these came about and why these influencers chose to run their contests on Kit. Kit\u2019s unique model offers distinct advantages that other platforms cannot, the major of which are outlined below.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1e909a4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1e909a4\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a5ba17c\" data-id=\"a5ba17c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ac2f195 elementor-widget elementor-widget-heading\" data-id=\"ac2f195\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">A COLLABORATIVE RULES CREATION PROCESS THAT POSITIONED THEM TO MEET THEIR GOALS<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-dcf44b5 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"dcf44b5\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b888e41\" data-id=\"b888e41\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ba4f3bc elementor-widget elementor-widget-text-editor\" data-id=\"ba4f3bc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>When designing the contests, we worked with these influencers to decide which rules suited their goals. We offered the freedom to grow whatever metrics provided the most advantages, which resulted in high engagement and a goal-oriented contest.<\/p><p>For example, in Justin\u2019s Knife Bag 2020 contest, a requirement of entry for one of the prizes was to comment on his video with a link to the entrant\u2019s Kit. As a result, we saw more than five times the regular number of comments on his videos. Justin also saw a 13% jump in growth to his email newsletter subscriptions during his contest due to a requirement of subscribing to his newsletter for one of the prizes.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-56e6be0 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"56e6be0\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b621e7e\" data-id=\"b621e7e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-36f584b elementor-widget elementor-widget-heading\" data-id=\"36f584b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">MORE FREEDOM THAN OTHER PLATFORMS\n\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-99e7e85 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"99e7e85\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c62ec91\" data-id=\"c62ec91\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-82ec5f9 elementor-widget elementor-widget-text-editor\" data-id=\"82ec5f9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>A major advantage of running a contest on Kit instead of YouTube, Instagram, or Twitter is that we allow you to require engagement both on Kit and other sites. Kit functions as an excellent contest platform because it gives you more freedom to pursue your goals and mitigates risks that would arise from other platforms\u2019 TOS. Contests held on other platforms have more stringent rules, which can pigeonhole a contest and make the creation process more difficult. With Kit, you\u2019ll be interacting with our team directly to build and run your contest. Check out Kit\u2019s Comprehensive Contest Guide for more information navigating various platforms TOS.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5f84e0f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5f84e0f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a758201\" data-id=\"a758201\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9f980a9 elementor-widget elementor-widget-heading\" data-id=\"9f980a9\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">EARNING AFFILIATE COMMISSIONS FROM KIT CONTESTS\n\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-79b446d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"79b446d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2e52337\" data-id=\"2e52337\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3717b40 elementor-widget elementor-widget-text-editor\" data-id=\"3717b40\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Additionally, all Kits on Kit.co have the feature of automatic affiliation built into them. This means all entrants\u2019 Kits can earn commissions when people click on them during or after the contest. If an entrant creates a high-quality Kit that the Kit algorithm like and it becomes the top Kit for that niche, it will get significantly increased views, which will result in clicks, and if they\u2019ve added affiliate IDs into their affiliate dashboard, then they\u2019ll earn a commission each time someone purchases a product after clicking on one of the products in their Kit.<\/p><p>And when the influencers created their example Kit for the contest, entrants and interested readers looked to their Kit for inspiration in creating their own. So when they clicked the influencers\u2019 affiliated product links in the Kit, they earned commissions too.\u00a0<br \/><br \/>In both Jeven and Justin\u2019s contest, their example Kit rose to the number one spot on the Kit homepage and saw a large increase in views due to their contests. As you can see below, Jeven\u2019s example Kit, \u201c<a href=\"https:\/\/kit.co\/JevenDovey\/my-youtube-gear-list\">My Youtube Gear List<\/a>,\u201d has hit ~140k views on Kit. And this isn\u2019t even his most viewed Kit! Justin Khanna\u2019s \u201cWhat\u2019s<a href=\"https:\/\/kit.co\/Justinkhanna\/what-s-in-my-knife-bag-2020\"> in my Knife Bag 2020 Kit<\/a>\u201d was boosted as well to hit ~50k views.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e817088 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e817088\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b3971f3\" data-id=\"b3971f3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0ea66cc elementor-widget elementor-widget-heading\" data-id=\"0ea66cc\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Wrapping up\n\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e2a5eda elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e2a5eda\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f9c99bb\" data-id=\"f9c99bb\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f7c07ed elementor-widget elementor-widget-text-editor\" data-id=\"f7c07ed\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>As you can see, Kit Contests provide many advantages and boundless potential. By reaching out to the Kit team and getting started, you can throw your own Kit contest. We will handle the contest blog and promotion to our network for running the contest free of charge. By encouraging people to share the gear they love and showing appreciation for the people who build us up, we generate a whirlwind of wins and create value for our influencers, sponsors, and community. We hope to work with you on a Kit contest of your own, so please let us know if you are interested! Contact the Kit Contests team at jl@kit.co to get started!<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>If you are reading this blog, you are likely interested in Kit Contests and their results. I have written this blog to serve as a case study to take you through the results of our most recent contests. It will show you how Kit contests have generated wins for the community and the influencers we\u2019ve [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[],"ppma_author":[56],"class_list":["post-1407","post","type-post","status-publish","format-standard","hentry","category-uncategorized","author-kit"],"authors":[{"term_id":56,"user_id":6,"is_guest":0,"slug":"kit","display_name":"Team Kit","avatar_url":"https:\/\/secure.gravatar.com\/avatar\/29cd367cec0fe48bfea2a71f1ca808e8756a6d60bce4800db181220115ee04e1?s=96&d=mm&r=g","description":"","first_name":"Team Kit","last_name":"","user_url":"","facebook":"","twitter":"","instagram":"","linkedin":"","youtube":"","tiktok":""}],"_links":{"self":[{"href":"https:\/\/kit.co\/blog\/wp-json\/wp\/v2\/posts\/1407","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kit.co\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kit.co\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kit.co\/blog\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/kit.co\/blog\/wp-json\/wp\/v2\/comments?post=1407"}],"version-history":[{"count":0,"href":"https:\/\/kit.co\/blog\/wp-json\/wp\/v2\/posts\/1407\/revisions"}],"wp:attachment":[{"href":"https:\/\/kit.co\/blog\/wp-json\/wp\/v2\/media?parent=1407"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kit.co\/blog\/wp-json\/wp\/v2\/categories?post=1407"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kit.co\/blog\/wp-json\/wp\/v2\/tags?post=1407"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/kit.co\/blog\/wp-json\/wp\/v2\/ppma_author?post=1407"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}